Barclaycard ‘Simon’, directed by Martin Werner
Imagine you work at a supermarket bakery, and the only good thing in your life is a weekly visit from a beautiful woman called Emma. Now imagine Emma’s visits to your supermarket suddenly stop because she can get reward points at any other supermarket using her Barclaycard. It’s a heartbreaking scenario, but that’s exactly what happens to Simon, the anti-hero in Martin Werner’s latest ad for BBH. Poor Simon.
The film was shot in Bristol and Hatfield, lit by Lasse Frank and edited by Sam Gunn at the Whitehouse.